PokerStars has announced a groundbreaking partnership with the National Hockey League’s (NHL) Philadelphia Flyers, marking the first collaboration of its kind between the renowned poker brand and the team.
As an official sponsor, PokerStars aims to elevate the fan experience by offering exclusive opportunities for players. Fans and players alike will have the chance to win tickets to Flyers games and signed memorabilia through special poker tournaments and monthly sweepstakes hosted on PokerStars Casino.
PokerStars branding will feature prominently at the Flyers’ home games at the Wells Fargo Center and during televised broadcasts, reinforcing its growing presence in the North American market.
This latest agreement builds on PokerStars’ existing partnerships with other major NHL teams, including the Detroit Red Wings in Michigan and Maple Leaf Sports and Entertainment in Ontario, the parent company of the Toronto Maple Leafs (NHL) and Toronto Raptors (NBA).
The collaboration underscores PokerStars’ commitment to connecting with sports audiences and enhancing the entertainment experience for players and fans across North America.
Rob Battista, Senior Director of Commercial, PokerStars North America said: “We are thrilled to partner with such a beloved hockey team. Hockey fans are some of the most passionate in the world, and we can’t wait to collaborate with the team to bring exciting tournaments and rewards to our communities in Pennsylvania and New Jersey.”
“We’re excited to welcome PokerStars to the Flyers family,” said Todd Glickman, Chief Revenue Officer, Comcast Spectacor. “Their dedication to innovation and giving epic rewards and experiences to their players aligns perfectly with our goals on engaging our fantastic community of fans.”