Playtech, a global leader in iGaming technology, has officially launched its Live Casino product with Veikkaus, the Finnish state-owned operator. This development marks the latest milestone in the companies’ longstanding collaboration, which already spans online casino, poker, retail VLT machines, and a casino management system.
The selection of Playtech as Veikkaus’ first Live Casino supplier followed a rigorous public procurement process, underscoring Playtech’s strong credentials in delivering high-quality, compliant gaming solutions. Following integration and regulatory approval, the first suite of Live Casino games is now available to Veikkaus’ players, with additional titles set to roll out in the coming months.
The offering includes a range of popular Playtech network games such as Mega Fire Blaze Roulette and engaging game-show titles like Adventures Beyond Wonderland, Spin a Win, and The Greatest Cards Show. Additionally, exclusive blackjack and roulette tables are hosted in a newly designed Veikkaus-branded studio. This bespoke studio is staffed by Finnish-speaking dealers, delivering a personalized and immersive gaming experience aligned with Veikkaus’ brand identity.
This launch reflects Playtech’s commitment to providing innovative solutions tailored to regional markets while supporting Veikkaus in offering a premium Live Casino experience to Finnish players.
Fredrik Sylvander, Commercial Director at Playtech says: “We are thrilled to have completed the launch with Veikkaus, marking a significant milestone in our successful partnership. We take pride in supporting Veikkaus in delivering a premium live gaming experience through our state-of-the-art studio and exclusive game offerings. Leveraging our expertise and market knowledge, we have crafted a tailored Live offering that meets the needs of the Finnish market and provides an unparalleled gaming experience for Veikkaus’ customers. We are excited to have started this new chapter and to continue supporting Veikkaus in achieving their vision in Live casino.”
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