Play’n GO, a global provider of casino entertainment, has announced a strategic partnership with PointsBet to further solidify its presence in the Canadian market. This collaboration will bring Play’n GO’s renowned games to PointsBet’s platform in Ontario, marking another step in the company’s North American growth strategy.
Ontario players will now have access to Play’n GO’s popular titles, including Book of Dead, Rich Wilde and the Tome of Madness, and Reactoonz. These additions enhance PointsBet’s game portfolio and offer its customers access to some of the most iconic games in the iGaming industry.
Ontario’s regulation of online casino gaming in 2022 opened the door for Play’n GO’s initial entry into the Canadian market. The company has since expanded its operations into Quebec and, as of June 2024, became a member of the Canadian Gaming Association, further demonstrating its commitment to the region.
The partnership with PointsBet highlights Play’n GO’s dedication to collaborating with leading operators in regulated markets, ensuring its innovative and engaging content continues to reach new audiences across Canada.
Magnus Olsson, Chief Commercial Officer at Play’n GO, commented, “Back in 2022, I said that “North America is right at the top of Play’n GO’s priority list, and Ontario is just the first step we plan to take”. This partnership with PointsBet shows we have yet to take our foot off the gas. We’ve proudly watched our games become instant hits in our two and a half years in the Ontarian region, and we have no plans to slow down any time soon.
“It’s exciting to team up with a fellow Canadian Gaming Association member in PointsBet, and we can confidently say that we are working towards the same goal of a safe, regulated industry that is focused on player entertainment. We’re looking forward to working closely together following this milestone announcement.”
Scott Vanderwel, Chief Executive Officer at PointsBet, shared “Play’n GO has built a strong reputation for delivering high-quality game content, and we’re thrilled to bring their titles to our platform. At PointsBet, our focus is on providing a safe and engaging entertainment experience for our players, and it’s clear that Play’n GO aligns with those values. Canadian casino enthusiasts recognize PointsBet as a trusted leader in iGaming, and this collaboration further enhances the exceptional experience we offer.”
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